Brand Armour Articles

Recent

Why You Should Register Your Trademark

There are more than enough good reasons to convince you to get your business name registered as a trade mark.

Choosing An Original Trade Mark

When the time comes for you to decide on a trade mark, you should not consider the task lightly! A strong, unique and clever trade mark can contribute greatly to the popularity and success of your business.

Avoiding Trade Mark Dilution

Trade mark dilution is when a new brand name or sign is quite similar to an already existing and well known registered trade mark.

Trade Mark Dilution

Trade Mark Dilution is when a well known trademark is blurred or tarnished due to another business making use of a mark that is very similar for products or services they deliver.

Trade Marks: What Is Allowed?

Trade marks – those words, phrases or graphics that has been registered as belonging to only one company – are not always easy to choose.